Journal Papers
2024 Development of Interactive Media for Dance Education Utilizing Motion Tracking, Korean Society for Science of Emotion and Sensibility (KSSES)
2024 Analysis of New Process Changes in Video Design Utilizing Generative AI Technology, Korean Society for Science of Emotion and Sensibility (KSSES).
2024 Big Data Analysis on the Development Direction of Media Art Centered on Public Art in the AI Era, HCI Korea.
2024 Importance of Digital Symbol Recognition for Enhancing Senior Digital Literacy: Focusing on Understanding Metaphors of Digital Symbols. Journal of Design Convergence.
2023 Interactive Content Design for Emotional Immersion: Focusing on Dance Education for Children and Adolescents, Korean Society for Science of Emotion and Sensibility (KSSES).
2023 Causes and Solutions for Population Concentration in Seoul and Regional Decline: Focused on Sentiment Analysis, Korean Society for Science of Emotion and Sensibility (KSSES).
2023 Predicting Future Consumption Trends Through Big Data Analysis of Consumption Trends for MZ and Alpha Generations, Korean Society for Science of Emotion and Sensibility (KSSES).
2023 A Study on Augmented Reality Design Through Environmental Sculpture: The Case of "AR Haeoreum" at the National Theater of Korea, Korean Society of Design Science (KSDS).
2023 Gen Z’s Cultural Capital and the Reproduction of Power. Journal of Basic Design & Art.
2022 Expansion of Formative Meaning Following the Acceleration of Mediatization: Focusing on the Field of Media Communication Design. Journal of Basic Design & Art.
2022 Personal Branding Execution and Social Implications of Gen Z Based on Instagram. Journal of Design Convergence.
2021 Proposals for New Directions in Design Education Following the Changing Role of Design. Journal of Basic Design & Art.
2020 A Study on Measuring the Cognitive Effects of Amusement Park Guide Maps Using Eye-Tracking. Journal of Design Convergence.
2020 Future-Oriented Branding Proposals through Analysis of Sustaining Factors in Consumer Brand Engagement: Focusing on the Relationship between BTS and the ARMY Fandom. Archives of Design Research.
2019 The Impact of Personal Game Broadcasting on Viewers' Game Execution. Proceedings of the KSDS Spring International Conference.
2019 A Study on Photo Zones Intended as a Promotional Tool for Dangrim Museum Revitalization. Proceedings of the KSDS Spring International Conference.
2019 Calligraphy Usage Trends in Bestselling Novel Book Cover Designs. Proceedings of the KSDS Spring International Conference.
2019 The Impact of Byeolmadang Library’s Spatial Composition on Visitor Attendance. Proceedings of the KSDS Spring International Conference.
2019 UI/UX Analysis and Improvement Proposals for Siren Order within the Starbucks Coffee Application. Proceedings of the KSDS Spring International Conference.
2019 The Impact of In-App Purchase Inducement Pop-up Ads on Mobile Game Purchases. Proceedings of the KSDS Spring International Conference.
2019 Road Design Research for Pothole Risk Prevention for Personal Mobility Users. Proceedings of the KSDS Spring International Conference.
2019 Future-Oriented Branding Based on Factor Analysis to Sustain Consumer Brand Engagement. Archives of Design Research.
2018 A Comparative Study on the Functionality of O2O-based Food Delivery Services in Korea and China. Proceedings of the KSDS Spring International Conference.
2018 Information Visualization Research on Monthly Billing Statements in Credit Card Smartphone Applications. Proceedings of the KSDS Spring International Conference.
2018 The Impact of Negative Elements in B-grade Advertisements on Consumers. Proceedings of the KSBDA Spring International Conference.
2018 Characteristics of Emoticons as a Mobile Language Combining Orality and Literacy. Archives of Design Research.
2017 Mobile Commerce User Experience Design for Senior Adults: A Preliminary Study Focusing on KakaoTalk Gift Shopping Service Usability. Proceedings of Asia Digital Art and Design Association (ADADA).
2017 Sustainable Brand Communication Strategy: The Effects of Creating Shared Value (CSV) CRM – Focusing on Dove’s ‘Campaign for Real Beauty’. Journal of Design Convergence.
2017 Status and Meaning of Color Schemes in Global Corporate Logo Design: Focusing on the 2015 Millward Brown Global Brand Value Top 100 Companies. Journal of Design Convergence.
2017 The Mediating Effect of Branded Mobile Apps (BMA) as a New Environment of Brand Communication: Focused on the Korean BMA Market. Journal of Design Convergence.
2016 Writing the Business Proposal for the Re-selection Evaluation of the Local College Specialization Project (CK).
2016 Implications of Changes in Advertising and Brand Communication Patterns Based on Mediatization Theory. Journal of Design Convergence.
2016 Analysis of Sustaining Factors for Branded Mobile Apps Using Grounded Theory Methodology. Journal of Korea Society of Visual Design.
2016 A Study on Exceptional Hashtag Usage Behavior of Instagram Users. Journal of Design Convergence.
2015 Implications of Changes in Advertising and Brand Communication Patterns Based on Mediatization Theory. Journal of Design Convergence.
2015 Consumer Brand Engagement by Virtue of Using Starbucks’ Branded Mobile App Based on Grounded Theory Methodology. International Journal of Asia Digital Art & Design.
2015 Examination of the Characteristics of Brand Apps as a New Communication Methodology for Building Consumer-Brand Engagement. Journal of Korea Society of Visual Design.
2014 Changes in Social Capital Perception Following Shifts in Facebook Usage Behavior: Focusing on Korean University Students in their 20s. Journal of Design Convergence.
2014 Deriving Creative Design Methodologies Based on Universal Experience Design: Focusing on Case Analysis of Recurring Winners in International Design Competitions. Journal of Korea Society of Visual Design.
2014 A Consideration of Engagement Strategy as a Strategic Communication Methodology for Successful IMC Execution: Focusing on Global Coca-Cola’s Engagement Strategy. Journal of Korea Society of Visual Design.
2014 Examination of Relationship Marketing-Oriented Communication Methodology for Building Trust with Consumers in a Social Media Society. Journal of Korea Society of Visual Design.
2013 Cultural Imperialism: How Useful is the Concept of Cultural Imperialism in Understanding Contemporary Global Flows of Communication Journal of Korea Society of Visual Design.
2013 Implications of Changes in Text Communication Patterns and Subculture Generation in the Mobile Environment. Journal of Basic Design & Art.
2013 Cultural Attributes of Mobile Chatting Language from the Concept of 'Generation'. Journal of Korea Society of Visual Design.
2013 Organic Storytelling Based on Everyday Experience as a Design Methodology. Journal of Korea Society of Visual Design.
2013 A Study on Successful Social Media Campaigns as One of the Creative Strategies of IMC: Based on the Case of 'Noot Attack' by SK Telecom. Journal of Korea Society of Visual Design.
2013 The Importance of Strategic Media Mix in Integrated Marketing Communication (IMC): Focusing on the SK Telecom 'Noot' Promotion Case. Journal of Design Convergence.
Patents
2024 Apparatus and Method for Enhancing Staging Production Based on Augmented Reality, No. 10-2023-004889
2023 Method and System for Managing Medical Consumables, No. 10-2021-0181780